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Have you ever lied about pitching the media? Our guest says he did when he was younger and working for a big global PR firm. Ed Zitron is the CEO of E-Z PR, a firm that handles media relations for tech clients. He’s also the author of a PR book called “This is how you pitch – How to kick ass in your first years of PR.” Robert caught up with Ed for a conversation about the PR business. Right from the start, Ed tells it like it is, so brace yourself for a conversation that’s so hot it could melt your mobile device!
Also, New Pros Contributor Michaela Lewin debuts with tips for PR students still hunting for a spring internship. Her guest, PR prof Natalia Lopez-Thismon, from Southern Adventist University, tells you what you need to know to land a gig in the new year.
And with a snowstorm hitting the east coast this week, the crew blames the COVID-19 pandemic and virtual learning tools for the end of everyone’s favorite school holiday, the snow day.
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Today, young PR pro and PR Nation contributor Michaela Lewin tackles two topics important to practitioners today – mentorships and diversity. In her second conversation for the podcast, Michaela discusses the importance of PR...
Clubhouse is the new audio-only social media app causing quite a stir all over the internet. It’s been around for almost a year but only recently have most people discovered it. Clubhouse is an invitation-only platform where ...
The pandemic has left millions of Americans looking for a job. PR people are among them. If you’ve been furloughed, fired, or had your internship cancelled, recruiter Jamie McLaughlin, an expert in connecting companies with t...
